STRATEGI PELAYANAN PRIMA TERHADAP KEPUASAN PELANGGAN DI PUSKESMAS ARJUNO
Keywords:
Excellent Service, Customer SatisfactionAbstract
Excellent service strategy used at Arjuno Community Health Center to increase customer satisfaction. The excellent service strategies implemented include improving service information systems, increasing service quality, developing service delivery, improving service facilities and tools, and increasing customer satisfaction. By implementing these strategies, the Arjuno Community Health Center guarantees optimal health and quality of service for the community. The aim of this research is to improve the service information system and improve service quality. The method used is literature and qualitative study
References
Johnson, L., & Lee, C. (2020). "The Impact of Communication on Patient Satisfaction in Healthcare Settings." International Journal of Health Communication, 15(3), 112-126.
Johnson, M., & Lee, J. (2020). Health Communication Research Institute.
Smith, J., & Brown, A. (2021). "Enhancing Customer Satisfaction in Healthcare Institutions: Strategies and Best Practices." Journal of Healthcare Management, 25(2), 45-58.
Wang, M., et al. (2019). "Quality Improvement Practices in Healthcare: A Comprehensive Review." Journal of Quality in Healthcare, 12(4), 321-335.
Tjiptono, F. (2011). Manajemen Jasa. Yogyakarta: Andi.
Kotler, P., & Keller, K. L. (2009). Manajemen Pemasaran. Jakarta: Erlangga.
Departemen Kesehatan RI. (2017). Panduan Manajemen Puskesmas.
Kementerian Kesehatan Republik Indonesia. (2017). Pedoman Penyelenggaraan Puskesmas.
World Health Organization. (2018). Quality of Care: A Process for Making Strategic Choices in Health Systems.
Fitzsimmons, J. A., & Fitzsimmons, M. J. (2014). Service Management: Operations, Strategy, Information Technology. McGraw-Hill Education.
