Yerry Herawan, and Putu Herny Susanti. “DESIGNING A DIGITAL INNOVATION STRATEGY TO IMPROVE PERSONALIZATION AND GUEST SATISFACTION AT ARTOTEL GROUP”. Journal of Innovation Research and Knowledge 4, no. 11 (April 11, 2025): 8537–8552. Accessed July 6, 2025. https://mail.bajangjournal.com/index.php/JIRK/article/view/10101.