ERIK ESTRADA; WILDA SARI; HEFFI CHRISTYA RAHAYU. PENGARUH PERSONAL SELLING DAN SALES PROMOTION TERHADAP PURCHASE INTENTION PADA PRODUK DIABETASOL (STUDI KASUS KONSUMEN PT. KALBE NUTRITIONAL RS.SYAFIRA PEKANBARU) . Journal of Innovation Research and Knowledge, [S. l.], v. 4, n. 9, p. 7075–7088, 2025. Disponível em: https://mail.bajangjournal.com/index.php/JIRK/article/view/9756. Acesso em: 5 jul. 2025.